12 SMS/TextingStatistics For The Modern SDR
Below is a collection of statistics from various studies that add evidence to SMS/Texting as a viable and consistent outreach tactic:
Across markets, mobile’s use is becoming more commonplace. 52% of business leaders in North America said it’s already a major disruption in their industry ³
The use of text messages at work has increased 62% since 2014 ¹
61% of people recommend contacting them by text message at work ¹
95% of texts from businesses are read within 3 minutes of being sent ¹
People will definitely see what you send them — SMS open rates are as high as 98% ³
The average response time for a text message is only 90 seconds ²
Stats show that 73% of businesses expect their SMS marketing budgets to increase in the next year ³
Despite statistics on mobile’s rise, 65% of brands still don’t have a formal strategy in place for bulk SMS messaging to take advantage of the amount of time we spend on our phones ³
85% of customers prefer receiving text messages over a phone call or email. ³
More people send text messages than own personal computers or landline telephones ³
67% of people would rather text with a business about appointments and scheduling than by email or phone ²
29% of businesses believe SMS campaigns sent between 9 a.m. and noon or noon and 3 p.m. are the most effective. ²
(https://resources.insidesales.com/texting-in-sales/ ¹)(https://learn.g2.com/sms-marketing-statistics ²)(https://www.slicktext.com/blog/2018/11/44-mind-blowing-sms-marketing-and-texting-statistics/ ³)
Recent Posts
Mastering B2B Lead Generation: A comprehensive Guide to Harnessing the Power of Technographic Data
In the dynamic realm of B2B sales and marketing, the ability to uncover actionable insights about potential leads is a game-changer. Technographic data, with its focus on dissecting the intricate technology stacks of businesses, has emerged as a powerful tool for...
How to Find Someone’s Phone Number in 2024 (8 Unique Ways Explained)
Finding personal phone numbers can be a challenging task, especially if you do not have access to comprehensive databases or have a limited budget. While there are many free and paid services that claim to provide accurate phone numbers, it's essential to be...
Supercharge Your B2B Campaigns with Verified Emails in 2024
In the competitive world of B2B marketing, reaching the right audience is crucial for success. While email marketing remains a powerful tool, the effectiveness of your campaigns heavily relies on the quality of your email list. Sending emails to invalid or unverified...