12 SMS/TextingStatistics For The Modern SDR
Below is a collection of statistics from various studies that add evidence to SMS/Texting as a viable and consistent outreach tactic:
Across markets, mobile’s use is becoming more commonplace. 52% of business leaders in North America said it’s already a major disruption in their industry ³
The use of text messages at work has increased 62% since 2014 ¹
61% of people recommend contacting them by text message at work ¹
95% of texts from businesses are read within 3 minutes of being sent ¹
People will definitely see what you send them — SMS open rates are as high as 98% ³
The average response time for a text message is only 90 seconds ²
Stats show that 73% of businesses expect their SMS marketing budgets to increase in the next year ³
Despite statistics on mobile’s rise, 65% of brands still don’t have a formal strategy in place for bulk SMS messaging to take advantage of the amount of time we spend on our phones ³
85% of customers prefer receiving text messages over a phone call or email. ³
More people send text messages than own personal computers or landline telephones ³
67% of people would rather text with a business about appointments and scheduling than by email or phone ²
29% of businesses believe SMS campaigns sent between 9 a.m. and noon or noon and 3 p.m. are the most effective. ²
(https://resources.insidesales.com/texting-in-sales/ ¹)(https://learn.g2.com/sms-marketing-statistics ²)(https://www.slicktext.com/blog/2018/11/44-mind-blowing-sms-marketing-and-texting-statistics/ ³)
Recent Posts
The Top 5 Sales Podcasts on Linkedin
What are the newest trends in sales? What are some great tips and tricks to help my sale process? How can I succeed in today's modern sales landscape? These questions among others are addressed by some of the top Sales Experts in their own sales podcasts on...
Maximizing B2B Data for an Unbeatable Sales Pipeline
In today's competitive business landscape, a robust and efficient sales pipeline is essential for B2B success. One of the key factors that can significantly impact the strength of your sales pipeline is the quality and utilization of B2B data. In this article, we'll...
The Hidden Dangers of Bad B2B Data
In the world of B2B (business-to-business) marketing and sales, data is often referred to as the lifeblood of success. Accurate and high-quality data fuels decision-making, shapes strategies, and empowers companies to connect with their target audience effectively....