12 SMS/TextingStatistics For The Modern SDR
Below is a collection of statistics from various studies that add evidence to SMS/Texting as a viable and consistent outreach tactic:
Across markets, mobile’s use is becoming more commonplace. 52% of business leaders in North America said it’s already a major disruption in their industry ³
The use of text messages at work has increased 62% since 2014 ¹
61% of people recommend contacting them by text message at work ¹
95% of texts from businesses are read within 3 minutes of being sent ¹
People will definitely see what you send them — SMS open rates are as high as 98% ³
The average response time for a text message is only 90 seconds ²
Stats show that 73% of businesses expect their SMS marketing budgets to increase in the next year ³
Despite statistics on mobile’s rise, 65% of brands still don’t have a formal strategy in place for bulk SMS messaging to take advantage of the amount of time we spend on our phones ³
85% of customers prefer receiving text messages over a phone call or email. ³
More people send text messages than own personal computers or landline telephones ³
67% of people would rather text with a business about appointments and scheduling than by email or phone ²
29% of businesses believe SMS campaigns sent between 9 a.m. and noon or noon and 3 p.m. are the most effective. ²
(https://resources.insidesales.com/texting-in-sales/ ¹)(https://learn.g2.com/sms-marketing-statistics ²)(https://www.slicktext.com/blog/2018/11/44-mind-blowing-sms-marketing-and-texting-statistics/ ³)
Recent Posts
Maximizing ROI with B2B Data for a Go-To-Market Strategy
Whether you’re launching a new product, entering a new market, or re-targeting your ideal customers, B2B data plays a critical role in informing every phase of GTM planning. Let’s dive into the ROI (return on investment) that businesses can gain from integrating...
9 Growth Hack Tips to Stay Out of the Spam Box in 2025
Sending cold outbound emails can be a tricky endeavor, with the dreaded spam box often standing in the way of your message's success. To maximize your outreach efforts, it's crucial to employ growth hack strategies that will help your emails land in the recipient's...
Top 5 Company Enrichment API Tools in 2025
Here are the Top 5 Best Company Enrichment API's for your CRM Lead411 Clearbit Zoominfo Demandbase FullContact If you want to make it in the fast-paced sales and marketing industry, you need access to precise and current corporate information. Many businesses rely on...