by Jeremy Unruh | Feb 20, 2025 | Big Data, Blog, Sales and Marketing
How to Use Predictive Analytics to Improve Your B2B Lead Scoring and Prospecting Stop chasing dead-end leads! Predictive analytics can help you focus on the prospects most likely to convert. Learn how to supercharge your B2B lead scoring and sales strategy today. What...
by Jeremy Unruh | Feb 14, 2025 | Big Data, Blog, Sales and Marketing
What is B2B Lead Generation? The Ultimate Guide to Finding and Converting High-Quality Leads What Is B2B Lead Generation? B2B lead generation is the process of identifying, attracting, and converting businesses into potential customers. Unlike B2C lead...
by Jeremy Unruh | Feb 13, 2025 | Big Data, Blog, Sales and Marketing
Leveraging AI in B2B Sales: How Artificial Intelligence is Transforming Lead Generation and Prospecting Artificial Intelligence (AI) is actually revolutionizing industries, including B2B selling. Sales organizations currently are dealing with data, leads, and...
by Jeremy Unruh | Feb 4, 2025 | Big Data, Blog, Sales and Marketing
Apollo.io API Pricing: Why Lead411 Offers a Better, More Predictable Alternative When checking out sales intelligence platforms, it’s keу to look at the API pricing structures to make sure theу fit your company’s budget and data needs. Apollo.io has а lot...
by Jeremy Unruh | Jan 30, 2025 | Big Data, Blog, Sales and Marketing
The Hidden Costs of Apollo.io and ZoomInfo: Why Lead411 Gives You More for Less When it comes to B2B data providers, Apollo.io and ZoomInfo are often among the first names that come to mind. But are they really the best options for your business? While these platforms...
by Jeremy Unruh | Jan 23, 2025 | Big Data, Blog, Sales and Marketing
A 5 Step Guide to Better Lead Generation Generating leads can feel like searching for a needle in a haystack—but what if you had a magnet? With the right strategy, lead generation doesn’t have to be a shot in the dark. Instead, it can be a streamlined, effective...