10 Best ZoomInfo Competitors & Alternatives (2025)
Who are the Top Zoominfo Competitors? Sources like G2, Trustradius and Gartner consider the 10 Top Zoominfo Competitors to Include:
Table of Contents

What are the best Zoominfo Competitors? Lead411 is the #1 Zoominfo Competitor where customers can find quality data including Verified Business Emails and B2B Direct Dials, all fueled by Growth Intent, but don’t just take our word for it, find the full list of Zoominfo Competitors and Alternatives below and compare for yourself. Lead411 will beat any Zoominfo pricing quote, just show us your quote and we will beat it!
Price, Total Addressable Market and Growth Intent
The Difference – Zoominfo Competitor Lead411
A quick search for a Zoominfo Competitors might lead you toward a sales intelligence platform comparison between Zoominfo vs. Lead411. Which company has better data for lead generation? Which company has more accurate data? Which company offers Unlimited Data? What is Lead411’s pricing vs ZoomInfo’s Pricing in 2025? Which company has growth intent? These are just a few questions we will address in a comparison of Zoominfo alternative Lead411?
The quick and simple answer is Lead411 does not have as much data as Zoominfo offers, however Lead411 does have more accurate high quality data with a focus on B2B data including b2b email lists as opposed to B2C data. Lead411 has a quicker re-verification schedule and fuels all the data with growth intent, meaning you can find the companies that are spending, hiring and growing now. Zoominfo’s cost and Zoominfo’s technologies just simply can’t compare.
You can quickly identify the best prospects in real time (*see example in screenshot) by narrowing in on the ICP (Ideal Customer Profile) so you can spend less time researching prospects and more time nurturing leads into opportunities.
What else do I need to know?
It is important to check what the contract terms are before you sign a deal with Zoominfo. Often times Zoominfo will require a 60 day notice on yearly renewals, and if notification is not given in that time frame, they will recharge you regardless of your situation.


Key Differentiators – HowZoominfo Competitor Lead411 is Better
- Starting Enterprise Pricing Plans for Lead411 is at $5000 per year (Zoominfo Pricing starts at $10000)
- Unlimited B2B Data Available Only with Lead411
- Flexible Terms and Pricing
- More Accurate Data (96% Accurate)
- More Direct Dials and Verified Emails
- Growth Intent Data Included with Lead411
- Bombora Intent Available within Lead411
- More Outreach Capabilities with Lead411’s Sales Engagement Tool – Reach
- Training and Customer Support Included with Lead411
- Both Lead411 and Zoominfo Chrome Extension work seamlessly

Frequently Asked Questions about ZoomInfo Alternatives
Who is ZoomInfo's biggest competitor?
ZoomInfo’s biggest competitor is Lead411. It offers real-time verified data, growth intent signals, and unlimited access—making it a strong, more cost-effective alternative to ZoomInfo.
What is the best alternative to ZoomInfo?
Lead411 is considered the best alternative to ZoomInfo because it provides verified contact data, company insights, and intent signals without the high cost or long-term contracts.
Who does ZoomInfo compete with?
ZoomInfo competes with other B2B data providers like Lead411, Apollo.io, Lusha, Cognism, and Seamless.AI. These platforms offer similar features for sales prospecting and data enrichment.
What is comparable to ZoomInfo?
Comparable platforms to ZoomInfo include Lead411, Apollo.io, Cognism, and Clearbit. Lead411 stands out for offering real-time verification and more flexible pricing.
What are the downsides of ZoomInfo?
Downsides of ZoomInfo include high annual contract costs, outdated or inaccurate data in some cases, limited export capabilities depending on your plan, and difficulty canceling service.
Why is ZoomInfo so expensive?
ZoomInfo is expensive due to its enterprise positioning, large-scale database, and bundled feature sets. However, many businesses find they pay for more than they need, which leads them to seek lower-cost competitors like Lead411.
What was ZoomInfo called before?
Before becoming ZoomInfo, the company was originally known as DiscoverOrg. It rebranded after acquiring the original ZoomInfo platform in 2019.
Is there a better alternative to ZoomInfo?
Yes. Many businesses find Lead411 to be a better alternative due to its affordability, verified data, unlimited search options, and fast customer support.
Is Apollo or ZoomInfo better?
Apollo is a more affordable option than ZoomInfo and works well for early-stage outbound teams. However, ZoomInfo offers more advanced data filtering and integrations. That said, many users prefer Lead411 for a balance of accuracy, usability, and cost.
Is ZoomInfo worth the cost?
ZoomInfo may be worth it for large enterprise sales teams that need deep integrations and large-scale outreach. However, for most SMBs and growth-focused companies, platforms like Lead411 deliver more value at a fraction of the cost.
Who is ZoomInfo's biggest competitor?
ZoomInfo’s biggest competitor is Lead411. It offers real-time verified data, growth intent signals, and unlimited access—making it a strong, more cost-effective alternative to ZoomInfo.
What is the best alternative to ZoomInfo?
Lead411 is considered the best alternative to ZoomInfo because it provides verified contact data, company insights, and intent signals without the high cost or long-term contracts.
Who does ZoomInfo compete with?
ZoomInfo competes with other B2B data providers like Lead411, Apollo.io, Lusha, Cognism, and Seamless.AI. These platforms offer similar features for sales prospecting and data enrichment.
What is comparable to ZoomInfo?
Comparable platforms to ZoomInfo include Lead411, Apollo.io, Cognism, and Clearbit. Lead411 stands out for offering real-time verification and more flexible pricing.
What are the downsides of ZoomInfo?
Downsides of ZoomInfo include high annual contract costs, outdated or inaccurate data in some cases, limited export capabilities depending on your plan, and difficulty canceling service.
Why is ZoomInfo so expensive?
ZoomInfo is expensive due to its enterprise positioning, large-scale database, and bundled feature sets. However, many businesses find they pay for more than they need, which leads them to seek lower-cost competitors like Lead411.
What was ZoomInfo called before?
Before becoming ZoomInfo, the company was originally known as DiscoverOrg. It rebranded after acquiring the original ZoomInfo platform in 2019.
Is there a better alternative to ZoomInfo?
Yes. Many businesses find Lead411 to be a better alternative due to its affordability, verified data, unlimited search options, and fast customer support.
Is Apollo or ZoomInfo better?
Apollo is a more affordable option than ZoomInfo and works well for early-stage outbound teams. However, ZoomInfo offers more advanced data filtering and integrations. That said, many users prefer Lead411 for a balance of accuracy, usability, and cost.
Is ZoomInfo worth the cost?
ZoomInfo may be worth it for large enterprise sales teams that need deep integrations and large-scale outreach. However, for most SMBs and growth-focused companies, platforms like Lead411 deliver more value at a fraction of the cost.
The Highest Quality Data at your Fingertips
Number of Contacts
Number of Companies Worldwide
Searchable Technologies
Growth Intent Trigger Topics
Top 10 Zoominfo Competitors
Interested in comparing other competitors? Here is a breakdown of some of the key differences between Lead411, Zoominfo, Seamless.ai, Uplead, Apollo, Linkedin Sales Navigator, RocketReach, Clearbit and Lusha. For a more in-depth look including all features offered, check out these top 10 ZoomInfo alternatives below. These comparisons are based on 2025 pricing, and reflect features that are most common among the top B2B data providers. It is important when comparing options to not only look at price, but size of each database, what is included, how often the data is checked and verified, if the provider offers intent data and more.
Lead411
Headquarters: Boulder, Colorado
Unlimited Data starts at $75 month (on a yearly subscription) or $99 month (cancel anytime)
- Starting Enterprise Cost per Year: $5,000
- # of Contacts in Database: 450M
- Mobile Direct Dials included: Yes
- Re-Verification Schedule: Every 90 Days
- Intent Data: Yes – powered by Bombora – up to 25 topics
- # of Technologies Tracked: 30K
- # 0f CRM Integrations – 28
- Sales Engagement Tools Built-in: Yes
- Training Included: Yes
- Unlimited Data offered: Yes
Apollo.io
Headquarters: San Francisco, CA
Starting price is $49 per month with unlimited data within the platform
Enterprise Pricing starts at $10,000 per year at the basic enterprise level
- Starting Enterprise Cost per Year: $14,995
- # of Contacts in Database: 200M
- Mobile Direct Dials included: Very Minimal Amount, main focus on email
- Re-Verification Schedule: Not Advertised
- Intent Data: Yes – 6 Topics
- # of Technologies Tracked: 1500
- # 0f CRM Integrations – 4
- Sales Engagement Tools Built-in: Yes
- Training Included: No
- Unlimited Data offered: Yes – but limited functionality around unlimited data
Global Database
Headquarters: London, UK
Free Trial Available
- Paid plans: tiered by contact credits or subscriptions (exact starting price requires inquiry)
- # of Contacts in Database: 250 M contacts, 30 M+ companies across 190+ countries
- Mobile Direct Dials included: database includes verified phone numbers
- Re-Verification Schedule: Ongoing monitoring with updates and change alerts when company or contact info changes
- Intent Data: Yes – Yes – provides market notifications (“notifications when relevant changes take place”) indicating intent or firmographic events
- # of Technologies Tracked: Not explicitly stated; platform focuses on firmographic, financial, and compliance data—not technographics
- # 0f CRM Integrations – Multiple—supports API access; integrations with major CRMs and automation platforms (Salesforce, HubSpot, MS Dynamics, Marketo, etc.)
- Sales Engagement Tools Built-in: Limited—primarily data insights; lacks built-in email sequences/engagement features typical of ZoomInfo-style platforms
- Training Included: Yes—support and onboarding included as part of enterprise packages
- Unlimited Data offered: No—data access is subscription/credit-based rather than unlimited
Seamless.ai
Headquarters: Columbus, OH
Starting price is $94.70 per month
Enterprise Pricing starts at $11,364 per year at the basic enterprise level
- # of Contacts in Database: 310M
- Mobile Direct Dials included: Very Minimal Amount, main focus on email
- Re-Verification Schedule: Dependent on Linkedin Social Network
- Intent Data: Yes – 6 Topics
- # of Technologies Tracked: Not Advertised
- # 0f CRM Integrations – 0
- Sales Engagement Tools Built-in: No
- Training Included: No
- Unlimited Data offered: No
Uplead
Headquarters: Walnut, CA
Starting price is $74 per month with an annual plan
Enterprise Pricing starts at $10,000 per year at the basic enterprise level
- Starting Enterprise Cost per Year: Not Advertised
- # of Contacts in Database: 62M
- Mobile Direct Dials included: Very Minimal Amount, main focus on email
- Re-Verification Schedule: Not Advertised
- Intent Data: Yes – 12 Topics
- # of Technologies Tracked: 16K
- # 0f CRM Integrations – 9
- Sales Engagement Tools Built-in: No
- Training Included: No
- Unlimited Data offered: No
Smarte
Headquarters: Sunnyvale, CA
Starting price is $25/Month – Free Trial Available
- Starting Enterprise Cost per Year: Not publicly disclosed (contact for custom enterprise pricing)
- # of Contacts in Database: Not specified (global B2B coverage across ~44 countries with 55+ business information fields listed)
- Mobile Direct Dials included: Yes (provides verified business email addresses and mobile numbers)
- Re-Verification Schedule: Real-time job updates and “EverFresh” data; exact frequency not specified
- Intent Data: Yes – includes buying signals via AI Agents
- # of Technologies Tracked: Technographics coverage – specific number not provided
- # 0f CRM Integrations – Numerous; includes Salesforce, HubSpot, Outreach, Salesloft, Marketo, REST API
- Sales Engagement Tools Built-in: Yes – AI Copilot, automation of prospecting, research and playbooks
- Training Included: Likely (demonstrations and support implied), though not explicitly stated
- Unlimited Data offered: Paid plans (unlimited data?)—not specified; differs by plan
Linkedin Sales Navigator
Headquarters: Sunnyvale, CA
Starting price is $80 per month with an annual plan
Enterprise Pricing starts at $1600 per year at the basic enterprise level
- Starting Enterprise Cost per Year: Not Advertised
- # of Contacts in Database: 310M
- Mobile Direct Dials included: Yes, but no clarity on if the # is mobile or company line
- Re-Verification Schedule: Based on Users
- Intent Data: No
- # of Technologies Tracked: 30K
- # 0f CRM Integrations – 7
- Sales Engagement Tools Built-in: Yes, Linkedin InMail
- Training Included: No
- Unlimited Data offered: No
Clearbit
Headquarters: San Francisco, CA
Starting price is $99 per month with an annual plan
Enterprise Pricing starts at $20000 per year at the basic enterprise level
- # of Contacts in Database: 30M
- Mobile Direct Dials included: No
- Re-Verification Schedule: Not Advertised
- Intent Data: No
- # of Technologies Tracked: Not Advertised
- # 0f CRM Integrations – API
- Sales Engagement Tools Built-in: No
- Training Included: No
- Unlimited Data offered: No
Lusha
Headquarters: Boston, MA
Starting price is $29 per month with an annual plan
Enterprise Pricing starts at $825 per year at the basic enterprise level
- # of Contacts in Database: 45M
- Mobile Direct Dials included: A Very Minimal Amount
- Re-Verification Schedule: Not Advertised
- Intent Data: Yes – Bidstream Data
- # of Technologies Tracked: Not Advertised
- # 0f CRM Integrations – 6
- Sales Engagement Tools Built-in: No
- Training Included: No
- Unlimited Data offered: No
RocketReach
Headquarters: Boston, MA
Starting price is $468 per month with an annual plan
Enterprise Pricing starts at $3000 per year at the basic enterprise level
- # of Contacts in Database: 700M
- Mobile Direct Dials included: A Very Minimal Amount
- Re-Verification Schedule: Not Advertised
- Intent Data: No
- # of Technologies Tracked: Not Advertised
- # 0f CRM Integrations – 0
- Sales Engagement Tools Built-in: No
- Training Included: No
- Unlimited Data offered: No
Why Choose Lead411?
Our sales intelligence tracks key company events that indicate spending and growth. Sell into companies at the perfect time and get to your R.O.I quicker. Access Unlimited B2B Data with zero limitations.
Quality Data
The Only Provider With Triple Verified Emails
Email Verification
Live A.I. Research
Re-Verification Schedule
Phone Numbers
Double Verified Direct Dials
Phone prospecting is one of the more labor-intensive activities in the space. Dialing to numbers that are out of date, general information lines or incorrect is not only ineffective, but it’s also incredibly frustrating. You can change all of that. Be more successful with Lead411’s double verified b2b direct dials.
Human Verified
Location Match
Easily Integrate, at the Click of a Button, With More Than 25 CRMs















